1.
Andreasen, Alan R., Kotler, Philip. Strategic Marketing for Nonprofit Organizations. 7th international ed. Pearson Prentice Hall; 2008.
2.
Berridge, Graham. Events Design and Experience. Vol Events management series. 1st ed. Butterworth-Heinemann; 2007. https://ebookcentral.proquest.com/lib/bournemouth-ebooks/detail.action?docID=284014#
3.
Berridge, Graham. Events Design and Experience. Vol Events management series. Butterworth-Heinemann; 2007.
4.
Colbert, François, Nantel, Jacques, Bilodeau, Suzanne, Rich, J. Dennis. Marketing Culture and the Arts. 2nd ed. Presses HEC; 2001.
5.
Gabriel Y, Lang T. The Unmanageable Consumer. Third edition. SAGE; 2015.
6.
Gibson, Chris, Connell, John. Festival Places: Revitalising Rural Australia. Vol Tourism and cultural change. Channel View; 2011.
7.
Hesmondhalgh, David. The Cultural Industries. Sage; 2002.
8.
Hill, Elizabeth, O’Sullivan, Catherine, O’Sullivan, Terry. Creative Arts Marketing. 2nd ed. Butterworth Heinemann; 2003.
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Hughes, Howard L. Arts, Entertainment and Tourism. Butterworth Heinemann; 2000.
10.
Hutchison TW, Macy A, Allen P. Record Label Marketing. Focal Press; 2006. https://ebookcentral.proquest.com/lib/bournemouth-ebooks/detail.action?docID=293518
11.
Kerrigan, Finola, Fraser, Peter, Özbilgin, Mustafa. Arts Marketing. Elsevier ;_Butterworth-Heinemann; 2004.
12.
Kerrigan, Finola. Film Marketing. 1st ed. Elsevier/Butterworth-Heinemann; 2010. http://lib.myilibrary.com?id=230909&entityid=https://idp.bournemouth.ac.uk/oala/metadata
13.
Kolb, Bonita M. Marketing Cultural Organisations: New Strategies for Attracting Audiences to Classical Music, Dance, Museums, Theatre and Opera. Oak Tree; 2000.
14.
Kolb, Bonita M. Marketing Research for Non-Profit, Community and Creative Organizations: How to Improve Your Product, Find Customers and Effectively Promote Your Message. Butterworth Heinemann; 2008.
15.
Kolb, Bonita M. Marketing Research for Non-Profit, Community and Creative Organizations: How to Improve Your Product, Find Customers and Effectively Promote Your Message. 1st ed. Butterworth-Heinemann/Elsevier; 2008. https://ebookcentral.proquest.com/lib/bournemouth-ebooks/detail.action?docID=404716
16.
Kotler, Philip, Scheff, Joanne. Standing Room Only: Strategies for Marketing the Performing Arts. Harvard Business School Press; 1997.
17.
O’Reilly, Daragh, Kerrigan, Finola. Marketing the Arts: A Fresh Approach. 1st ed. Routledge; 2010. http://lib.myilibrary.com?id=258963&entityid=https://idp.bournemouth.ac.uk/oala/metadata
18.
Rentschler, Ruth, Hede, Anne-Marie. Museum Marketing: Competing in the Global Marketplace. Butterworth Heinemann; 2007.
19.
Sayre, Shay. Entertainment Marketing & Communication: Selling Branded Performance, People, and Places. Pearson Prentice Hall; 2008.
20.
Schechner, Richard. Performance Studies: An Introduction. Routledge; 2002.
21.
Stevenson, Deborah, Matthews, Amie. Culture and the City: Creativity, Tourism, Leisure. Routledge; 2013.
22.
Walmsley, Ben. Key Issues in the Arts and Entertainment Industry. Goodfellow Publishers; 2011. http://lib.myilibrary.com?id=311378&entityid=https://idp.bournemouth.ac.uk/oala/metadata
24.
Arts research digest.
27.
Current research in film: audiences, economics and law.
28.
Five eight: monthly music business insight. https://capitadiscovery.co.uk/bournemouth-ac/items/527853?resultsUri=https%3A%2F%2Fcapitadiscovery.co.uk%2Fbournemouth-ac%2Fitems%3Fquery%3DFive%2Beight%253A%2Bmonthly%2Bmusic%2Bbusiness%2Binsight#availability
29.
International Journal of Arts Management.
30.
International Journal of Cultural Studies.
31.
International journal of education and the arts.
32.
International Journal of Nonprofit and Voluntary Sector Marketing.
33.
Journal of arts marketing. https://capitadiscovery.co.uk/bournemouth-ac/items/380354?
34.
Journal of Arts Management, Law and Society.
35.
Journal of Broadcasting & Electronic Media.
36.
The Journal of Consumer Marketing.
37.
Journal of Cultural Economics.
38.
Journal of Law and Society.
39.
Journal of Marketing Managment.
40.
Journal of Popular Culture.
41.
Journal of Services Marketing.
43.
Locum Destination Consulting ltd. Locum destination review. https://capitadiscovery.co.uk/bournemouth-ac/items/312600?
45.
Media, Culture and Society.
48.
Screen digest. https://capitadiscovery.co.uk/bournemouth-ac/items/270817?resultsUri=https%3A%2F%2Fcapitadiscovery.co.uk%2Fbournemouth-ac%2Fitems%3Fquery%3Dscreen%2Bdigest#availability
49.
The Stage. https://search.ebscohost.com/login.aspx?authtype=ip,shib&custid=s7547708&direct=true&db=edspub&AN=edp139157&site=eds-live&scope=site
50.
The International Journal on Media Management : JMM.
51.
Arts Council England : Welcome.
52.
Arts & Business - Home.
55.
3g bluetooth headset broadband internet at artsnetworks.net.
56.
British Arts Festivals Association.
57.
BBC - bbc.co.uk homepage - Home of the BBC on the Internet.
60.
Center for Arts and Culture home page.
61.
COMEDIA : Introduction.
62.
Centre for Creative Communities.
63.
Creative Exchange | The Network for Culture and Development.
64.
Department for Culture Media and Sport.
66.
Exchange Magazine - Daily Business and Economic Development News - Cambridge, Kitchener, Waterloo and Area.
67.
fuel4arts: Global arts marketing tools & ideas.
68.
Institute of Fundraising Online.
69.
IPPR - Institute for Public Policy Research.
71.
Media Trust â Media Trust.
72.
EQ : Diversity and Opportunity in Creative Industries - Welcome (metier.org.uk).
74.
Arts Council. http://www.artscouncil.org.uk/
75.
Museum 24 Hour - official guide to UK museums, galleries, exhibitions and heritage.
76.
National Campaign for the Arts.
78.
RIAA -The Recording Industry Association of America.
79.
Cultural Enterprise Office (CEO) - Scotland.
81.
voluntary arts network.
82.
BU Library’s Events and Leisure Resources Guide. http://libguides.bournemouth.ac.uk/events-leisure
