Ames, C. (2010) ‘PR goes to the movies: The image of public relations improves from 1996 to 2008’, Public Relations Review, 36(2), pp. 164–170. Available at: http://search.ebscohost.com/login.aspx?authtype=ip,shib&custid=s7547708&direct=true&db=edselp&AN=S0363811109001453&site=eds-live&scope=site.
Borg, J. (2013a) Persuasion: the art of influencing people. 4th edition. Harlow, England: Pearson.
Borg, J. (2013b) Persuasion: the art of influencing people [electronic resource]. 4th edition. Harlow, England: Pearson. Available at: https://bournemouth.on.worldcat.org/oclc/856625878.
Borg, James (2004) Persuasion: the art of influencing people. London: Prentice Hall Business.
Botan, Carl H. and Hazleton, Vincent (2006) Public relations theory II. London: Lawrence Erlbaum.
Coombs, W. Timothy and Holladay, Sherry J. (2007) It’s not just PR: public relations in society. Malden, Mass: Blackwell.
Corner, J (no date) ‘Mediated politics, promotional culture and the idea of “propaganda”’, MEDIA CULTURE & SOCIETY, 29(4), pp. 669–677.
Culbertson, Hugh M. and Chen, Ni (1996) International public relations: a comparative analysis. Mahwah, N.J.: L. Erlbaum.
Curran, James and ebrary, Inc (2002) Media and power [electronic resource]. London: Routledge.
Edwards, L. (2006) ‘Rethinking power in public relations’, Public Relations Review, 32(3), pp. 229–231. Available at: http://search.ebscohost.com/login.aspx?authtype=ip,shib&custid=s7547708&direct=true&db=edselp&AN=S0363811106000695&site=eds-live&scope=site.
Ewen, Stuart (1996) PR!: a social history of spin. New York: Basic Books.
Featherstone, Mike (1991) Consumer culture and postmodernism [e-book]. London: Sage in association with Theory, Culture & Society, Teesside Polytechnic.
Goodwin, Jeff (no date) ‘What’s Right (and Wrong) About Left Media Criticism? Herman and Chomsky’s Propaganda Model.’, Sociological Forum, 9(1), pp. 101–111.
Green, Andy and Institute of Public Relations (2001) Creativity in public relations. 2nd ed. London: Kogan Page [published in association with] the Institute of Public Relations.
Grunig, Larissa A., Grunig, James E., and Dozier, David M. (2002a) Excellent public relations and effective organizations: a study of communication management in three countries. Mahwah, NJ: Lawrence Erlbaum.
Grunig, Larissa A., Grunig, James E., and Dozier, David M. (2002b) Excellent public relations and effective organizations: a study of communication management in three countries [e-book]. Mahwah, NJ: Lawrence Erlbaum.
Heath, Dr Robert L. (2010) SAGE handbook of public relations. London: Sage Publications.
Heath, R.L., Toth, E.L. and Waymer, D. (2009) Rhetorical and critical approaches to public relations II [electronic resource]. New York: Routledge. Available at: https://ebookcentral.proquest.com/lib/bournemouth-ebooks/detail.action?docID=412919.
Heath, Robert L., Toth, Elizabeth L., and Waymer, Damion (2009) Rhetorical and critical approaches to public relations: edited by Robert L. Heath, Elizabeth L. Toth, Damion Waymer. 2nd ed. London: Routledge.
Jandt, Fred Edmund (2010) An introduction to intercultural communication: identities in a global community. 6th ed. London: Sage.
Johansson, C. (2007) ‘Goffman’s sociology: An inspiring resource for developing public relations theory’, Public Relations Review, 33(3), pp. 275–280. Available at: http://search.ebscohost.com/login.aspx?authtype=ip,shib&custid=s7547708&direct=true&db=edselp&AN=S0363811107000604&site=eds-live&scope=site.
Jowett, Garth and O’Donnell, Victoria (1999) Propaganda and persuasion. 3rd ed. London: Sage.
Ławniczak, R. (2009) ‘Re-examining the economic roots of public relations’, Public Relations Review, 35(4), pp. 346–352. Available at: http://libezproxy.bournemouth.ac.uk/login?url=http://www.sciencedirect.com/science/article/pii/S0363811109001386.
L’Etang, J. (2005) ‘Critical public relations: Some reflections’, Public Relations Review, 31(4), pp. 521–526. Available at: http://search.ebscohost.com/login.aspx?authtype=ip,shib&custid=s7547708&direct=true&db=edselp&AN=S0363811105001347&site=eds-live&scope=site.
L’Etang, J. (2006) ‘Public relations and sport in promotional culture’, Public Relations Review, 32(4), pp. 386–394. Available at: http://libezproxy.bournemouth.ac.uk/login?url=http://ejournals.ebsco.com/direct.asp?ArticleID=46C6AA826EE09A78A006.
L’Etang, Jacquie (2004) Public relations in Britain: a history of professional practice in the 20th century. London: Lawrence Erlbaum.
L’Etang, Jacquie (2008) Public relations: concepts, practice and critique. London: Sage.
L’Etang, Jacquie and Pieczka, Magda (2006) Public relations: critical debates and contemporary practice. London: Lawrence Erlbaum.
McKie, D. and Toledano, M. (2008) ‘Dangerous liaison or perfect match?’, Public Relations Review, 34(4), pp. 318–324. Available at: http://libezproxy.bournemouth.ac.uk/login?url=http://www.sciencedirect.com/science/article/pii/S0363811108001161.
McKie, David and Munshi, Debashish (2007) Reconfiguring public relations: equity, ecology and enterprise. London: Routledge.
Moloney, K. (2005) ‘Trust and public relations: Center and edge’, Public Relations Review, 31(4), pp. 550–555. Available at: http://search.ebscohost.com/login.aspx?authtype=ip,shib&custid=s7547708&direct=true&db=edselp&AN=S0363811105001384&site=eds-live&scope=site.
Moloney, K. (2006) Rethinking public relations: PR propaganda and democracy [electronic resource]. 2nd ed. London: Routledge. Available at: https://bournemouth.on.worldcat.org/oclc/60420977.
Munro, James F., Adams, Lee, and Amos, Mary (2002) Promoting health: politics and practice. London: Sage.
Newsom, Doug, Turk, Judy VanSlyke, and Kruckeberg, Dean (2004) This is PR: the realities of public relations. 8th ed. Belmont, Calif: Wadsworth.
Nixon, S. and Gay, P.D. (2002) ‘WHO NEEDS CULTURAL INTERMEDIARIES?’, Cultural Studies, 16(4), pp. 495–500. Available at: http://search.ebscohost.com/login.aspx?authtype=ip,shib&custid=s7547708&direct=true&db=a9h&AN=8543986&site=ehost-live.
Parsons, Patricia and ebrary, Inc (2004) Ethics in public relations: a guide to best practice [electronic resource]. London: Kogan Page.
Parsons, Patricia J. (2004) Ethics in public relations: a guide to best practice. London: Kogan Page.
Porter, L. (2010) ‘Communicating for the good of the state: A post-symmetrical polemic on persuasion in ethical public relations’, Public Relations Review, 36(2), pp. 127–133. Available at: http://libezproxy.bournemouth.ac.uk/login?url=http://www.sciencedirect.com/science/article/pii/S036381110900143X.
Roper, J. (2005) ‘Symmetrical Communication: Excellent Public Relations or a Strategy for Hegemony?’, Journal of Public Relations Research, 17(1), pp. 69–86. Available at: http://search.ebscohost.com/login.aspx?authtype=ip,shib&custid=s7547708&direct=true&db=bth&AN=15305449&site=ehost-live.
Samovar, Larry A. and Porter, Richard E. (2003) Intercultural communication: a reader. 10th ed. Belmont, Calif: Wadsworth Thomson Learning.
Seib, Philip M. and Fitzpatrick, Kathy (1995) Public relations ethics. Fort Worth, Tex: Harcourt Brace College Publishers.
Servaes, J. and Malikhao, P. (2010) ‘Advocacy strategies for health communication☆’, Public Relations Review, 36(1), pp. 42–49. Available at: http://libezproxy.bournemouth.ac.uk/login?url=http://www.sciencedirect.com/science/article/pii/S0363811109001465.
Sriramesh, Krishnamurthy and Vercic, Dejan (2003a) The global public relations handbook: theory, research and practice. London: Lawrence Erlbaum.
Sriramesh, Krishnamurthy and Vercic, Dejan (2003b) The global public relations handbook: theory, research and practice [e-book]. London: Lawrence Erlbaum.
Sriramesh, Krishnamurthy and Verčič, Dejan (2009) The global public relations handbook: theory, research, and practice. Rev. and expanded ed. London: Routledge.
Stauber, John C and Rampton, Sheldon (1995) Toxic sludge is good for you: lies, damn lies and the public relations industry. Monroe, ME: Common Courage Press.
Tench, R. and Yeomans, L. (eds) (2014) Exploring public relations [electronic resource]. Third edition. Harlow, England: Pearson. Available at: https://ebookcentral.proquest.com/lib/bournemouth-ebooks/detail.action?docID=5138908.
Toledano, M. (2009) ‘Influencing economic change: Government interventions, disputes between sectors, and public relations campaigns in Israel’, Public Relations Review, 35(4), pp. 361–367. Available at: http://libezproxy.bournemouth.ac.uk/login?url=http://www.sciencedirect.com/science/article/pii/S0363811109001349.
Tye, Larry (2001) The father of spin: Edward L. Bernays & the birth of public relations. New York: Henry Holt.
Veil, SR and Rodgers, JE (no date) ‘Reaching at-risk populations: The inconsistency of communication channels among American Indian tribes and nations in Oklahoma’, PUBLIC RELATIONS REVIEW, 36(3), pp. 302–305.
Waymer, D. (2009) ‘Liberty and Justice for All? The Paradox of Governmental Rhetoric’, Communication Quarterly, 57(3), pp. 334–351. Available at: http://search.ebscohost.com/login.aspx?authtype=ip,shib&custid=s7547708&direct=true&db=eue&AN=43771955&site=eds-live&scope=site.
Xifra, J. and Ordeix, E. (2009) ‘Managing reputational risk in an economic downturn: The case of Banco Santander’, Public Relations Review, 35(4), pp. 353–360. Available at: http://libezproxy.bournemouth.ac.uk/login?url=http://www.sciencedirect.com/science/article/pii/S0363811109001374.
Zaharna, R. (2001) ‘"In-awareness” approach to international public relations’, Public Relations Review, 27(2), pp. 135–148. Available at: http://libezproxy.bournemouth.ac.uk/login?url=http://www.sciencedirect.com/science/article/pii/S0363811101000765.